Its January again, and that means its time for the cabal of Grocery Retail journalist outlets to highlight merchandising and promotions aimed at New Years resolution-ists. This is getting a little old.
Supermarket News has been around how long? And they still think this is news?
I can’t wait to hear about all the exciting Super… ahem… Big Game themed promotional activity this year.
*cough*wings*cough*potato chips*end cough*
Maybe retailers should make private label a part of these promotions, thus increasing their PL penetration and category grosses? Duh.
This would make a good “white paper.”